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pick your potion advertisingpick your potion advertisingpick your potion advertisingpick your potion advertising

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pick your potion advertising

Alluring, mysterious, impassioned and intimate are descriptives for how this love potion campaign was introduced. The water, the champion element tying the campaign together (inspired by the modernist painter Morris Louis) is companioned with the introduction of 5 illustrated bottles representing different levels of love (flirt, crush, passion, desire, lust). The premise… Pick your potion. Cast your spell.