SCAD Personal Branding
work values checklist exercise
Every day, we make choices—some without careful consideration. Whether we realize it or not, often our career choice is based on values rather than the work. Values are the beliefs, attitudes and judgments we prize. Are you aware of your values? Do you act on them? Use this checklist to get a better idea of what’s important to you. It’s divided into three categories related to intrinsic, extrinsic and lifestyle values.
strengths and weaknesses exercise
Your journey of self reflection begins with two simple steps. Self reflection offers you an opportunity for personal and professional growth. In the spirit of self reflection and growth in a graphic design context, I ask you, have you identified the skills you bring to the creative table? What about areas you need to improve? Your journey begins by answering two simple questions. What are your strengths? What are your weaknesses?
font, color, and shape links
The following exercises will help you determine visual elements that connect to your personality and can be used in your personal brand identity.
personal branding exercise
Explore what your brand means to us. Why? So we can collectively project this meaning to the world through your marketing materials. In order to accomplish this exercise we must mentally remove ourselves from our traditional graphic designer role.